Case Study: Gophr
Gophr is a convenient and reliable last-mile delivery solution across London and the UK for businesses of all sizes, from household name multi-nationals to SME’s. As part of Gophr‘s out of home advertising strategy, both commercial fleet vehicles and private cars were branded with Gophr branding.
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Project Objective:
The goal was to wrap Gophr’s fleet with their unique branding in several high-traffic cities, including London, Manchester, Birmingham. The wraps were designed to increase brand exposure, create a cohesive look across their fleet, and leave a lasting impression on potential customers in urban hubs.
Project Challenges:
Coordinating a nationwide campaign across multiple cities required careful logistical planning. Each city had its own unique requirements, but we worked closely with local teams to ensure smooth execution and timely delivery. Additionally, the wraps had to endure various weather conditions across the UK, so we used high-quality, durable materials designed for long-lasting outdoor performance.
Project Results:
Gophr’s fleet of branded vehicles became a mobile advertisement, enhancing their visibility on busy city streets and highways. The vehicles were seen by thousands of people each day, significantly boosting brand recognition and reinforcing Gophr’s presence as a leading courier service in the UK.
This case study highlights our ability to handle large-scale vehicle branding projects across multiple locations, ensuring consistency and quality while maximizing our client’s visibility.